Get all details on Cash Ur Drive Marketing IPO, including GMP (Grey Market Premium), IPO price, lot size, dates, allotment status, financials, and peer comparison. Know if the profits match the cash flow.
Cash Ur Drive Marketing IPO GMP, Price, Date, and Review
Looking to invest in the latest SME offering? Here's everything you need to know about the Cash Ur Drive Marketing IPO, including IPO dates, price band, allotment schedule, financials, and the much-tracked Cash Ur Drive Marketing IPO GMP.
IPO Overview
IPO Size: ₹60.79 crore
Fresh Issue: ₹58.10 crore (44.69 lakh shares)
Offer for Sale (OFS): ₹2.69 crore (2.07 lakh shares)
IPO Open Date: July 31, 2025
IPO Close Date: August 4, 2025
Issue Type: Book-Built Issue
Listing Platform: NSE SME
Price Band: ₹123 to ₹130 per share
Face Value: ₹10 per share
Lot Size: 1,000 shares
Minimum Investment (Retail): ₹1,30,000
About the Company
Cash Ur Drive Marketing Ltd, established in 2009, operates in the Out-of-Home (OOH) advertising space, offering:
Vehicle wrap ads
Digital murals & transit media
EV charging station branding
Print & event advertising
With headquarters in Noida and Chandigarh, the company is rapidly growing, especially in EV-centric and ESG-friendly advertising models.
Financial Highlights (FY23–FY25)
Revenue (FY25): ₹142.18 crore (↑ from ₹97.77 crore in FY24)
Net Profit (FY25): ₹17.68 crore (↑ from ₹9.22 crore in FY24)
Cash Flow from Operations: –₹14.39 crore (FY25) — indicates rising working capital requirements despite profitability.
Cash Ur Drive Marketing IPO GMP Today
Current GMP (as of Aug 3, 2025): ₹21 per share
Expected Listing Price: ₹130 + ₹21 = ₹151 per share
GMP Range in Grey Market: ₹18–₹21
The Cash Ur Drive Marketing IPO GMP suggests strong market sentiment and an anticipated premium listing.
Subscription Status (as of Day 2)
Overall Subscription: ~1.68×
QIB Portion: ~3.51×
Retail Investors: ~1.33–1.47×
NII Portion: ~0.35×
Total Shares Bid: ~51.93 lakh (vs. 30.95 lakh shares offered)
Use of IPO Proceeds
Investment in advertising and tech platforms
Capital expenditure for digital and EV-based advertising
Working capital requirements
General corporate purposes
Strengths
Diversified portfolio across digital, transit, and EV-based media
Consistent revenue and profit growth
ESG-aligned advertising formats
Strong QIB interest is visible in early subscription
Risks
Negative cash flow despite profit raises concern over receivables
Cyclical nature of the advertising industry
Liquidity risk due to SME listing structure
Low NII subscription may signal cautious sentiment among HNIs
Conclusion – Should You Invest?
If you’re a risk-tolerant investor looking for listing gains, the Cash Ur Drive Marketing IPO GMP of ₹21 signals positive grey market sentiment. However, for long-term investors, the negative cash flows and capital management should be monitored closely.
Verdict
Recommended for short-term gains based on current GMP momentum
Caution advised for long-term holding due to working capital pressures